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Xbox Ad on the Las Vegas Sphere

Xbox Goes Massive on Las Vegas Sphere

Microsoft has finally managed to make Xbox massive, in a very literal way, by displaying a giant ad on the famous Sphere venue in Las Vegas.  The ad displayed a giant Xbox logo followed by brief 3D…

October 20, 2023 | 11:38 EDT

Image of a Promoted Ad on TechRaptor

Promote Your Game on TechRaptor - Launching a New Ad Format

From Rutledge Daugette, founder and CEO of TechRaptor: Media is a tough industry – we're constantly competing for readers’ eyeballs, to sell advertising that pays for the articles you consume every…

May 30, 2023 | 02:00 EDT

Three screenshots from the mind-numbing OneSoft Studio game pulled up for its racy ads by the ASA

Scrabble Go Had Ads Condoning "Sexual Assault", Rules ASA

The Advertising Standards Authority (ASA) has ruled that mobile ads created by the developer OneSoft Studio "condoned sexual assault" and "encouraged sexual violence". These ads were shown during…

July 6, 2022 | 11:41 EDT

PlayStation Free-to-Play Game Ads cover

PlayStation Free-to-Play Games Will Reportedly Have Ads by Late 2022

Sony reportedly has plans to put advertisements inside of PlayStation free-to-play games in a fashion similar to a project reportedly in the works at Microsoft. As with most modern gaming platforms…

April 20, 2022 | 02:52 EDT

The and Roblox logos

Roblox FTC Inquiry Possibly Coming Over Deceptive Ads

A potential Roblox FTC inquiry could be on the cards. The advertising watchdog (Truth In Advertising) has reported the platform to the FTC, alleging that Roblox and some of the brands that…

April 19, 2022 | 12:29 EDT

Xbox Free-to-Play Game Ads cover

Ads Reportedly Coming to Xbox Free-to-Play Games Later This Year

Microsoft reportedly has plans to put advertisements inside of Xbox free-to-play games -- and this new initiative could begin as early as the summer of 2022. Xbox has been happily chugging along…

April 15, 2022 | 03:49 EDT

The logo for the Advertising Standards Authority

ASA Accuses Mobile Dev Of Showing Adult Game Ad In Kids' Games

The UK Advertising Standards Authority has upheld complaints against sexually suggestive mobile ads that were being shown in games with a PEGI 3 rating. The ads, which include animated characters…

April 7, 2022 | 09:35 EDT

The Wargaming logo

Wargaming Pauses Ads Following Ukraine Invasion

Following the recent invasion of Ukraine by Russia, World of Tanks and World of Warships developer Wargaming has paused all of its Tanks ads and some of its Warships spots worldwide. The studio…

February 24, 2022 | 10:05 EST

The logo for Tapjoy, an advertising middleman the FTC has ruled against

FTC Blasts Apple And Google In Tapjoy Advertising Ruling

The Federal Trade Commission has blasted Apple and Google, suggesting the two companies' prohibitive mobile platform charges force developers into predatory revenue streams. This comes in a statement…

January 8, 2021 | 09:15 EST

Gardenscapes, one of the Playrix games pulled up by the ASA for misleading advertising

UK ASA Upholds Misleading Advertising Claims Against Playrix

The UK's Advertising Standards Authority (ASA) has upheld consumer claims of misleading advertising against Dublin-based developer Playrix. The claims were made about certain ads featuring puzzles in…

October 13, 2020 | 09:48 EDT

youtube 2

YouTube Is Developing Interactive Choose Your Own Adventure-Style Content

Online video giant YouTube is to develop its own choose-your-own-adventure-style interactive programming. The new content is likely intended to compete with Netflix shows like Black Mirror:…

April 11, 2019 | 09:30 EDT

facebook-big Social Media

Facebook Details Plans To Stop Fake News

Facebook has announced steps to curtail the spread of fake news. In a press release, Facebook detailed that it will deny ads for “repeat offenders” of fake news stories. Facebook founder and CEO Mark…

August 28, 2017 | 11:43 EDT

HTC Vive

HTC to Add In-Game Ads Inside HTC Vive

HTC has pitched a new advertisement platform to developers and advertisers. This system can be integrated to show real ads in fictional VR environments. Innovative VR ADs are similar to native…

March 31, 2017 | 06:17 EDT

Nintendo Switch Zelda Super Bowl Commercial

Nintendo's First Ever Super Bowl Ad Airs Today for Nintendo Switch

It's not often that advertisement is news, but the Super Bowl is a law into itself when it comes to advertising. Huge audiences lead to insane prices and those combine to lead to a marketing blitz…

February 5, 2017 | 10:30 EST

google logo

Google Banning Fake News Sites From Using Its Ad Network

Google announced on Monday that its advertising tools will soon be closed off to websites that promote fake news stories. A spokesperson from Google gave Reuters the following statement: Moving…

November 15, 2016 | 09:15 EST


Adblock Plus Announces Its Own Ad Platform

Eyeo, the ad blocking company Adblock Plus (ABP) has announced that it is launching its own advertisement platform. This is an extension of ABP's acceptable ads program that has been running for…

September 15, 2016 | 08:31 EDT

windows 10

Windows 10's Next Update Doubles Start Menu Ads

Windows 10 has been no stranger to controversial updates and features, from the talk about how it transmits data about your machine, all the way to the Windows 7 updates that auto installed Windows…

May 17, 2016 | 04:15 EDT

trethics 1

Site Update On An Auto-Playing Ads Issue

Hello TechRaptor Readers, I just have a quick update in regards to the ads on our site.To start off, we'd like to apologize to anyone who had any auto-playing ads (edit: video + sound ads) on our…

January 26, 2016 | 03:00 EST

TechWeek Chicago Mobile Advertising

Techweek 2015 - Advertising on Mobile is a Challenge

There were a number of great and informational talks about a wide variety of topics, and with the massive expansion of mobile over the last few years, there was naturally a talk on the platform—…

July 4, 2015 | 11:00 EDT


IMO: Advertising Inside Games

Disclaimer: This is an opinion piece. It is about a topic that many people may find controversial or even something that many people may be opposed to outright.  The below article is written in order…

January 25, 2015 | 01:00 EST

dying light

3D Printing and Parkour Videos: Dying Light's Alternate Advertising

Dying Light is scheduled to come out on the Playstation 4, Xbox One, and the PC in the U.S. on January 27th, 2014, January 28th for Asia/Australia/New Zealand, and in Europe on January 30th. And…

January 14, 2015 | 06:02 EST