A Streamer has successfully created a trending Twitter hashtag all to try and stream one of her favorite games.
Virtual YouTube (VTube) streamer Calliope Mori, probably best known for her livestream sessions, took to her channel earlier today with a simple request, to Stream Atlus' Shin Megami Tensei: Persona 3.
The entire stream, for a total of an hour and a half, was her avatar repeating her quest to Atlus over and over, literally begging them to allow her to play Persona 3 on air.
Japanese game companies are sometimes more stringent when it comes to livestreams. Of course, there are multiple exceptions, but living in Japan, as Mori does, see protections such as Fair Use not be applicable, and copyright claims more likely.
Another obstacle is Mori's current job, as she is a member of HoloLive, a VTube talent agency that is owned by Cover Corp. Mori is essentially a fictional character in the same vein as other VTube characters or Virtual Artists, such as the experimental rock band The Gorillaz. Like every member of HoloLive, Mori must get permission from the game companies to stream titles online.
For the Japanese VTubers, this is no problem, as both Sega and Atlus have granted permission for their content. Mori, however, is one of the few avatars who streams in English, meaning permission must be given to stream English versions of Atlus products.
Since her video was posted on YouTube, the social media hashtag #CallioP3, which is now trending highly online, to the point of going viral in the entertainment section on Twitter in several countries, from the United States to Australia.
Whether or not Atlus will relent and grant Mori permission to stream is anyone's guess at this time, but chances are her YouTube channel will provide an update in some form in the near future.