The Discord Self-Serve Game Selling feature is coming to an end, effectively ending the ability of people to buy (or sell) games through the social media platform.
Back in 2018, Discord launched the global beta for the Discord Store. This storefront promised to give players the opportunity to buy games directly through Discord (and naturally, to allow developers to sell them).
Since then, the company has flirted with a potential Microsoft acquisition and aimed to expand its audience beyond the gaming world. Unfortunately, not all experiments are successes -- Discord Self-Serve Game Selling is effectively dead.
What's Happening With Discord Self-Serve Game Selling?
The ability to apply for a license for Discord Self-Serve Game Selling has ended as of yesterday, December 1, 2021 -- and the service will close down entirely early next year.
"As we continue to keep Discord the best place for friends and communities to connect over gaming, we want to make sure we are investing in areas that help our users the most," read a support page on the Discord website.
"After December 1, 2021, Discord will no longer offer the ability to purchase a license to sell PC games on Discord. After March 1, 2022, Discord will be sunsetting store channel functionality."
Developers who already have a license will be able to continue selling their games until March 1, 2022. All payments for transactions should be settled with developers by April 1, 2022.
What about people who have already bought games, though? According to the support page, they'll be able to continue to access their games through Discord as they have before.
Going forward, it looks like Discord will focus on doing what it does best: connecting people through text, voice, and video chat, whether they play games or not. You can join in on the fun and find yourself a new digital home by signing up for a Discord account on its official website.
What do you think of the end of Discord Self-Serve Game Selling? Do you think the Discord Store ever had a chance? Let us know in the comments below!